The accounting profession is at a crossroads — not because of a new generation, but because the entire architecture of work is being rewritten. Smaller firms are feeling it most: recruiting has become harder, AI is changing client expectations overnight, and leadership succession looms large. In this fast-moving and practical session, global future-of-work strategist Steve Cadigan (LinkedIn’s first CHRO and author of Workquake) unpacks how small and mid-sized firms can reimagine how they attract, develop, and lead talent in a world where certainty is gone and adaptability is gold. Through real-world examples from progressive firms like Bookminders, Prestige Accounting, LedgerWise, Nova Accounting, and Insights CPAs, Steve shows how leaders are reshaping work models, leveraging AI as a time- creator, and making accounting a magnet for modern talent again.
Learning Objectives
Analyze the structural forces reshaping the accounting profession Reimagine talent attraction and retention strategies for smaller firms Leverage AI to enhance efficiency and human decision-making Apply adaptive leadership practices to prepare for succession and change Implement actionable steps to future-proof firm growth and culture
Major Topics
Talent Strategy Leadership AI Adaptability Future of Work Succession
