February 12, 2024


1 Total CPE Credits


Grow Your Firm with Effective Lead Generation Strategies

  • Instructor

    Gaynor Hardy(Meilke)

Learning Objectives

After attending this presentation, you will be able to...

  • Indicate an efficient process to identify, attract and consultatively sell to new prospects
  • Remain and leverage being "top of mind" with prospects and existing by communicating the real value of your services using a variety of channels
  • Recognize how to efficiently create and deliver an effective, ongoing, marketing, and sales plan with specific tools and tactics to sell your firm's service offering and differentiate you in the market

Major Topics

The major topics covered in this class include:

  • The latest digital and traditional lead generation techniques and strategies to grow a firm
  • An effective marketing plan that you can implement based on current best practices
  • Developing a profitable niche in several key business vertical

CPE Credits Available

Total CPE
Management Services

Things to Know About This Course

Course Level

  • Basic

Professional Area of Focus

  • Business Management

Advanced Preparation


Intended Audience

Accounting Professionals looking to grow their practices.


CPA Crossings

Register For This Event

  • ASCPA Member

    $ 55 55
  • ASCPA Non-Member

    $ 105 105
    Your Price

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