March 20, 2024


2 Total CPE Credits


LinkedIn Profile Secrets for CPAs

  • Instructor

    Sandra Long

Learning Objectives

After attending this presentation you will be able to...

  • Make immediate improvements to your LinkedIn profile
  • Position yourself to attract clients, prospects, or candidates (instead of your current resume version)
  • Showcase your credentials, education, experience, and personal brand

Major Topics

The major topics covered in this class include:

  • Effective branding and LinkedIn profile positioning for CPAs
  • Best practices and tips for each profile feature
  • Optimizing language and words to attract clients: Your headline, essay, descriptions, and keywords
  • Sizzle elements: Your headshot, background banner, videos, and media
  • Essential LinkedIn settings and privacy for CPAs

CPE Credits Available

Total CPE
Communications and Marketing

Things to Know About This Course

Course Level

  • Basic

Professional Area of Focus

  • Technology

Advanced Preparation


Intended Audience

CPA who wants to build a better LinkedIn profile


CPA Crossings

Register For This Event

  • ASCPA Member

    $ 89 89
  • ASCPA Non-Member

    $ 139 139
    Your Price

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