James (“Jim”) Martin is a true “general practitioner” in Atlanta, Georgia who, for 39 years, has specialized in both income tax and accounting and audit areas. In addition to serving the accounting and tax needs of 100 clients, Jim performs 75-80 continuing education seminars per year for CPAs and attorneys throughout the United States. To date, he has prepared and presented over 3000 full and half-day seminars on accounting and taxation topics. Jim’s philosophy of CPE is simple: spend the class time on topics of applicability and relevance to all and present the topics in an entertaining and fast moving manner. He also produces self-study videos that have been among the top sellers in the southeastern United States for the past several years. Jim regularly consults with CPA firms throughout the United States on a variety of accounting and auditing technical issues and serves as expert counsel in litigation manners.

Profit & Wealth Guru Ruth King has a passion for making business financial statements come alive utilizing the latest systems/processes/technology. Ruth is founder and CEO of Financially Fit Business, LLC. This AI driven software helps CPA’s, financial experts, and business owners analyze financial statements in less than 10 minutes a month; making it easy for business owners to see the financial health of their companies. She is the developer and leader of the NASBA sponsored group live course, Understanding Financial Statement Trends Analysis.

Ruth holds an MBA in Finance from Georgia State University and wrote The Courage to be Profitable and 5 other award-winning books. Ruth’s media appearances include Fox San Diego, Wall Street Journal Radio Network, and the Big Biz Show. Ruth has spoken on financial topics for South Carolina Association of CPA’s, Mississippi Society of CPA’s, Kohler, Carrier Corporation, Deluxe, and many other national/state/local events.

Dr. Gregory Carnes serves as Raburn Eminent Scholar of Accounting at the University of North Alabama (UNA) and previously served as Dean of the Sanders College of Business and Technology (COBT) for 11 years. Dr. Carnes is well known nationally as an academic leader, having served as President of the Accounting Program Leadership Group, President-Elect of the Federation of Schools of Accountancy, and Secretary of the American Taxation Association. He served a three-year term as a board member of the Southern Business Administrators Association ending in 2024. He has served as Chair of the Education Committee of the Alabama Society of CPAs and also had significant service roles in the past with the Illinois CPA Society and the American Accounting Association.

Dr. Carnes has authored tax material for Wiley CPA Excel and UWorld for the last 20 years. Dr. Carnes also has co-authored two tax textbooks for Wiley, the first of which (Fundamentals of Taxation of Individuals) was published in fall 2023. The second book, Taxation of Business Entities, will be available in fall 2025. He has also delivered tax training for national accounting firms and approximately 25 accounting state societies. Dr. Carnes has published approximately 30 articles in leading academic and professional journals.